Top 5 Beauty Retail Apps in Belgium Q2 2024

In the second quarter of 2024, the top 5 beauty retail apps in Belgium showed varied performance across downloads and weekly active users. Below is an overview of each app's performance based on Sensor Tower data.

Parfumerie Douglas experienced a fluctuating trend in downloads, starting at around 1.6K in early April and ending the quarter at approximately 1K. Weekly active users showed a slight decline from 6.9K to 6K throughout the quarter.

Notino: profumi e cosmetici saw a peak in downloads during late April with about 1.7K, while the numbers tapered off to 693 by the end of June. Weekly active users followed a similar trend, peaking at 7.2K in late April before declining to 5.6K by the end of the quarter.

Beauteprivee - Ventes privées maintained a consistent performance in weekly active users, ranging from 6.2K to 7.1K throughout the quarter. Downloads were relatively stable, fluctuating between 331 and 517.

Nocibé saw a gradual increase in downloads, starting at 146 in early April and reaching 223 by the end of June. Weekly active users also showed an upward trend, peaking at 603 in mid-May before stabilizing around 500 by the end of the quarter.

BEAUTY BAY experienced a steady download rate, with numbers ranging from 117 to 214. Weekly active users remained relatively stable, fluctuating between 1.1K and 1.3K.

For more detailed insights and data, visit Sensor Tower.